Partners Facebook and Zynga decided to take up more space with a new agreement that will allow the social network to develop its own games and making the creator of Farmville or Cityville will not have to put ads on Facebook or use your payment system. So far, the two companies were almost inseparable : the social network, the game company found millions of fans and in return, Facebook took a share of the revenue . But lately, the business has lost momentum with Zynga. The amendment to contract between now gives Zynga sufficient flexibility to offer their products and services in other parts, the manager said Barry Cottle. In parallel, however, remains the collaboration with the social network. The reason for the separation can be linked to the crisis in the gaming company , and which is currently in the red. Because of this, President, founder and major shareholder, Mark Pincus, will eliminate 150 jobs and try to reduce the company's dependence on simulation games like Farmville, you do not have much success. The fans will still find the classic signature on Facebook , while Zynga will focus ononline play poker and roulette in their search for new revenue streams. The amendments to the agreement with Facebook , which has two years, come intoforce on March 31, 2013.
No comments:
Post a Comment